Fashion Friday :: Like a Virgin

[trip style = any]

{Fashion Friday posts are published on the last Friday of every month by fashion blogger Heather.}

I think my favorite expression is "Bananas!" I blame Rachel Zoe and Gwen Stefani. Speaking of bananas, did you hear the big news in travel fashion this month? {Sadly no, a law banning pyjama pants in airports has not been passed, despite my letters to international airport authorities.} Banana Republic has redesigned the uniforms of Virgin America's flight attendants and pilots. Virgin, How do I love thee? Let me count the ways.

In order to drum up excitement for the redesign, Banana Republic put its designers in teams for a design challenge à la Project Runway, with Virgin execs choosing the winning looks and Virgin teammates weighing in. The final looks, described as "utility chic", mirror the airline's branding and cabin aesthetic.

[youtube=] {Can't see the video? Click here.}

The new uniforms take flight next month, just in time for the airline's fifth anniversary. But wait! There's more! Like what you see on your crew? For a limited time, variations of some items will be available in Banana Republic stores and on Virgin America flights. It might not be high fashion, but it's definitely 35,000-ft-high fashion.

PS. Virgin isn't the only airline marrying fashion with function; Toronto-based Porter Airlines flight crew sport uniforms designed by Pink Tartan, while Korean Air flight attendants sport Gianfranco Ferre.

Trip Styler Tip: Flying through San Francisco? Be sure to fly out of SFO's Terminal 2, home to Virgin America and American Airlines. It not only has a yoga room and a Kiehl's, but also hip and healthy food choices like The Plant Cafe Organic, Pinkberry, and Cat Cora, where on my last trip a Virgin pilot serenaded travelers on a baby grand piano. It also has a wine bar if that's your version of yoga...

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Summer Style With Heidi Merrick
Oh Mr. Sun

[collage by @heatherlovesit & photos via virgin america]