Well, tickle me pink---make that red!---because Target is finally launching in Canada (and not just in one market, but ALL over the country). Those who already shop at Target stores in the US for clothing and beauty collabs know how fabulous their beauty department is---I could spend hours there. This month I snagged an interview with Joanne Elson from Target Canada about the beauty department in their upcoming Canadian stores.
Which beauty brands will be available at Target Canada? Known for its unique partnerships, Target has worked with more than 100 brands over the years. Each brand partner is known and loved for their expertise, whether in fashion, design, beauty or sport and we are proud to bring such brands to our Canadian shoppers. We will carry a wide variety of both national beauty brands and collections that are exclusive to Target. Two of Target’s popular beauty partnerships include:
Sonia Kashuk Collection Makeup artist Sonia Kashuk is a true talent and innovator in the cosmetics world. She began her career in the 80s working with esteemed photographer Arthur Elgort, collaborating on editorial assignments for Vogue, while also working the shows of high-profile designers. She is recognized as a leader in the beauty industry and in 1999, Sonia Kashuk and Target created an exclusive collection of cosmetics, skin care, tools and bags ranging in price from $1.99 - $39.99.
Pixi Designed by makeup artist Petra Strand 10 years ago, Pixi is about multitasking, flaw-fixing and youth-enhancing products for women on-the-go. The line includes a variety of classics to new multipurpose products infused with botanicals to treat the skin while it’s worn. Pixi is available exclusively at Target with prices ranging from $8.00 - $40.00.
Will Canada be getting any special brands that won't be in the US stores? Our goal is to deliver the true Target brand experience to our Canadian guests, while keeping in mind their unique wants and needs. We are excited to launch a number of brands that are unique to the Canadian market, including products from Annabelle and Marcelle. Canadian brand Cake Beauty has also designed a bath and body line exclusively for Target called 'Be Delectable.’ As seen in the US, we have developed partnerships and relationships with everyone from beauty partners to fashion designers and musicians. We look forward to maintaining and fostering new relationships in Canada.
Spring Beauty Trend: Bright Juicy Lips! We handpicked a few of our Target travel beauty faves and featured them in the photo above. Use them this spring by adding a splash of color to your jetsetting look with bold red and sunny tangerine lip colors. Make sure to tone down your eyes and cheeks as these lips stand out on their own. Also hot for spring are gorgeous pink grapefruit shades for lips. Pair this color with aqua eyeliner, for a fun, on-trend look.
[collage by @tripstyler with images sourced on target.ca]